Jeopardy: The Beat-the-Incumbent Choice Process

2014 ◽  
Author(s):  
Wendy Liu ◽  
Itamar Simonson
Keyword(s):  
Choice Process

scholarly journals Studying Undergraduate Course Consideration at Scale

AERA Open ◽  
2021 ◽  
Vol 7 ◽  
pp. 233285842199114
Author(s):  
Sorathan Chaturapruek ◽  
Tobias Dalberg ◽  
Marissa E. Thompson ◽  
Sonia Giebel ◽  
Monique H. Harrison ◽  
...  
Keyword(s):  
Empirical Study ◽  
Research University ◽  
Academic Major ◽  
College Completion ◽  
Course Selection ◽  
Choice Process ◽  
Trace Data ◽  
Student Interviews ◽  
Private Research

Elective curriculums require undergraduates to choose from a large roster of courses for enrollment each term. It has proven difficult to characterize this fateful choice process because it remains largely unobserved. Using digital trace data to observe this process at scale at a private research university, together with qualitative student interviews, we provide a novel empirical study of course consideration as an important component of course selection. Clickstream logs from a course exploration platform used by most undergraduates at the case university reveal that students consider on average nine courses for enrollment for their first fall term (<2% of available courses) and these courses predict which academic major students declare two years later. Twenty-nine interviews confirm that students experience consideration as complex and reveal variation in consideration strategies that may influence how consideration unfolds. Consideration presents a promising site for intervention in problems of equity, career funneling, and college completion.

A thematic analysis for how patients, prescribers, experts, and patient advocates view the prescription choice process

2009 ◽  
Vol 5 (2) ◽  
pp. 154-169 ◽  
Author(s):  
Jon C. Schommer ◽  
Marcia M. Worley ◽  
Andrea L. Kjos ◽  
Serguei V.S. Pakhomov ◽  
Stephen W. Schondelmeyer
Keyword(s):  
Thematic Analysis ◽  
Choice Process ◽  
Patient Advocates ◽  
Prescription Choice

The Choice Process for Graduate Business Schools

1978 ◽  
Vol 15 (4) ◽  
pp. 588 ◽  
Author(s):  
Girish N. Punj ◽  
Richard Staelin
Keyword(s):  
Business Schools ◽  
Choice Process

scholarly journals Gaze Amplifies Value in Decision Making

2018 ◽  
Vol 30 (1) ◽  
pp. 116-128 ◽  
Author(s):  
Stephanie M. Smith ◽  
Ian Krajbich
Keyword(s):  
Response Times ◽  
Data Sets ◽  
Choice Data ◽  
Data Set ◽  
Choice Process ◽  
The Gaze ◽  
Large Sets ◽  
Subjective Value ◽  
Amplifying Effect ◽  
Familiar Stimuli

When making decisions, people tend to choose the option they have looked at more. An unanswered question is how attention influences the choice process: whether it amplifies the subjective value of the looked-at option or instead adds a constant, value-independent bias. To address this, we examined choice data from six eye-tracking studies ( Ns = 39, 44, 44, 36, 20, and 45, respectively) to characterize the interaction between value and gaze in the choice process. We found that the summed values of the options influenced response times in every data set and the gaze-choice correlation in most data sets, in line with an amplifying role of attention in the choice process. Our results suggest that this amplifying effect is more pronounced in tasks using large sets of familiar stimuli, compared with tasks using small sets of learned stimuli.

scholarly journals Product (Un)availability and Shopping Mind-set in Sequential Purchases

2020 ◽  
Vol 4 (3) ◽  
pp. 189
Author(s):  
Rafael Demczuk ◽  
José Carlos Korelo ◽  
Danielle Mantovani ◽  
Paulo Henrique Muller Prado
Keyword(s):  
Experimental Design ◽  
Consumer Choice ◽  
Purchase Intention ◽  
Single Factor ◽  
Choice Process ◽  
Product Availability ◽  
Consumer Purchase Intention ◽  
Mind Set ◽  
Constructive Choice ◽  
Managerial Perspective

Drawing on consumer choice process and implementation theory, this study investigates how product (un)availability influences consumers shopping mind-set and the likelihood of purchasing a second unrelated product. Two studies were applied using a single factor experimental design with two conditions (product: availability vs. unavailability) on consumer’ purchase intention. The results demonstrate when the product is out-of-stock (i.e., unavailable) the propensity to purchase a second unrelated product is higher, compared to when the first product is available for purchase. This study contributes to the literature of the constructive choice process showing that product unavailability does not reduce the shopping implementation. Once a choice is made but not performed, consumers will try to implement their purchase intention in subsequent options. From a managerial perspective, this study provides possibilities for managers to redirect the shopping implementation to alternative options.

scholarly journals Can longer gaze duration determine risky investment decisions? An interactive perspective

2021 ◽  
Vol 14 (4) ◽  
Author(s):  
Yiheng Wang ◽  
Yanping Liu
Keyword(s):  
Diffusion Model ◽  
Investment Decisions ◽  
Expected Value ◽  
Current Experiment ◽  
Choice Process ◽  
The Gaze ◽  
Risky Investment ◽  
Underlying Mechanisms ◽  
Computational Difficulty ◽  
Decision Difficulty

Can longer gaze duration determine risky investment decisions? Recent studies have tested how gaze influences people’s decisions and the boundary of the gaze effect. The current experiment used adaptive gaze-contingent manipulation by adding a self-determined option to test whether longer gaze duration can determine risky investment decisions. The results showed that both the expected value of each option and the gaze duration influenced people’s decisions. This result was consistent with the attentional diffusion model (aDDM) proposed by Krajbich et al. (2010), which suggests that gaze can influence the choice process by amplify the value of the choice. Therefore, the gaze duration would influence the decision when people do not have clear preference.The result also showed that the similarity between options and the computational difficulty would also influence the gaze effect. This result was inconsistent with prior research that used option similarities to represent difficulty, suggesting that both similarity between options and computational difficulty induce different underlying mechanisms of decision difficulty.

How do individuals reason in the Wason card selection task?

2009 ◽  
Vol 32 (1) ◽  
pp. 104-104 ◽  
Author(s):  
Eric-Jan Wagenmakers
Keyword(s):  
Information Gain ◽  
Probabilistic Approach ◽  
Selection Task ◽  
Human Reasoning ◽  
Choice Process ◽  
Key Aspects ◽  
Wason Card Selection Task

AbstractThe probabilistic approach to human reasoning is exemplified by the information gain model for the Wason card selection task. Although the model is elegant and original, several key aspects of the model warrant further discussion, particularly those concerning the scope of the task and the choice process of individuals.

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