AgCl microparticle materials, with novel heart-like morphology, were successfully prepared by means of a simple solution phase route, in which a small amount of hydrochloric acid, ethylene and PVP were introduced to the conventional polyol process. The obtained microparticle materials were characterized by scanning electron microscopy (SEM), X-ray powder diffraction (XRD), and UV-Vis absorption spectrum. SEM images show that the obtained AgCl microparticle materials have heart-like morphology with an average diameter of 3 um. The influence of different reaction times on size and morphology of the microparticle materials were also investigated. A possible growth mechanism of AgCl microparticle materials has been proposed on the basis of experimental results and analysis. The as-prepared AgCl microparticle materials would find possible potential applications in photocatalytic fields.