scholarly journals Social influences in opinion dynamics: The role of conformity

2014 ◽  
Vol 414 ◽  
pp. 19-30 ◽  
Author(s):  
Marco Alberto Javarone
2016 ◽  
Vol 26 (5) ◽  
pp. 534-558 ◽  
Author(s):  
Carla Ruiz-Mafe ◽  
Jose Tronch ◽  
Silvia Sanz-Blas

Purpose The purpose of this paper is to analyse the role of emotions and social influences on loyalty formation towards online travel communities. Design/methodology/approach The individual (perceived risk) and social (subjective norm and social presence) antecedents of emotions as well as the impact of emotions on attitude and loyalty towards online travel communities are tested through structural equation modelling techniques. The sample consists of 385 active users of online travel communities in Spain. Findings Data analysis shows that perceived privacy and security risk elicit negative emotions such as stress, frustration and fear towards the online travel community. Normative influences (subjective norm) and feeling the presence of other community members (social presence) boost positive emotions towards the online travel community. Interpersonal influences have a positive effect on subjective norm but not external influences. Positive and negative emotions affect preferences towards the online travel community (attitudes) as proposed by social impact theory. Subjective norm and attitude have a direct influence on loyalty towards an online travel community, confirming previous research grounded on theory of reasoned action models. Originality/value Despite the crucial impact of consumers’ affective states on loyalty formation, research on social media is mainly focused on the technological nature of consumer information exchanges, neglecting other drivers of consumer behaviour beyond the technology employed. This paper develops a model that integrates the relationships between consumer emotions and their individual (perceived risk) and social (social presence and subjective norm) antecedents and outcome variables (attitude and loyalty). The role of social influences is analysed, assessing the conjoint impact of one-way communication (interpersonal influences and mass media) and Web 2.0 communications (social presence) on positive emotions and loyalty formation towards the online travel community.


2018 ◽  
Vol 56 (2) ◽  
pp. 1058-1080 ◽  
Author(s):  
Francesca Ceragioli ◽  
Paolo Frasca
Keyword(s):  

2020 ◽  
pp. 63-84
Author(s):  
Peter Gries

This chapter assesses the domestic sources of contemporary China’s foreign policy. In particular, it examines the importance of national identities, China’s worldviews, the socialization of Chinese, and particularly the role of nationalism. The chapter begins by arguing that social influences matter: the CCP has inextricably linked itself, society, and foreign policy by staking its domestic right to rule upon its foreign policy performance. The chapter then turns to the thorny empirical question of what we know about Chinese feelings and attitudes toward different parts of the world, from China’s Asian neighbors, to the admired and resented Euro-American First World, to Russia, and the dark and backwards Third World of Africa and Latin America. It then turns to the causes/drivers of these worldviews, arguing that both demographics (e.g., age and location) and individual predispositions (e.g., nationalism and cosmopolitanism) matter, but that political and peer socialization has a powerful constraining effect on the international attitudes of the Chinese people.


1992 ◽  
Vol 35 (4) ◽  
pp. 705-720 ◽  
Author(s):  
Terri Susan Fine

This paper explores African American opinion toward equal opportunity issues using a demographic-attitudinal focus. Previous explorations have focused on black-white opinion comparisons. In this analysis, attitudinal forces, particularly core values, are identified as playing an influential role in policy support. Further, these patterns of values tend to reflect those expressed by whites on similar questions: the more individualistic and conservative one is, the less likely one is to support government intervention on African Americans behalf. In responding to questions concerning governmental responsibility, higher SES African Americans express stronger support than do their lower SES counterparts. This finding suggests that those who are experiencing “glass ceilings” are concerned about government guarantees of equal opportunity, despite their individualistic beliefs. This is inconsistent with previous explorations that analyze these beliefs among disadvantaged populations. The implications of social changes in the African American community and the impact of these changes on opinion dynamics are discussed.


1989 ◽  
Vol 52 (7) ◽  
pp. 262-265 ◽  
Author(s):  
Joan E Martin

The subject of body image is reviewed. The cultural, environmental and social influences are examined in relation to attitudes towards body image.


2007 ◽  
Vol 18 (10) ◽  
pp. 1583-1590 ◽  
Author(s):  
LONG GUO ◽  
XU CAI

Around us, the society structure and external field, such as government policy, the newspaper, the internet and other mass media, play a special role in shaping the attitudes, beliefs and public opinion. For studying the role of the society structure and the external field, we propose a new opinion model based on the former models. With computer simulations of opinion dynamics, we find that the smaller the clustering coefficient and the society size, the easier the consensus phase is reached and other interesting results.


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