A comparison of ethical perceptions of business and engineering majors

1993 ◽  
Vol 12 (9) ◽  
pp. 677-687 ◽  
Author(s):  
Priscilla O'Clock ◽  
Marilyn Okleshen
Keyword(s):  
Engineering Majors ◽  
Ethical Perceptions

Relation between Chinese consumers’ ethical perceptions and purchase intentions

2019 ◽  
Vol 31 (3) ◽  
pp. 670-690 ◽  
Author(s):  
Muhammad Kashif Javed ◽  
Ma Degong ◽  
Talat Qadeer
Keyword(s):  
Structural Equation ◽  
Developing Economies ◽  
Purchase Intentions ◽  
Equation Modeling ◽  
Brand Trust ◽  
Ethical Perceptions ◽  
Chinese Consumers ◽  
Content Type ◽  
Highly Educated ◽  
Mediating Role

Purpose Most business-related studies on ethics focus on consumers in developed western economies but ignore developing economies. Therefore, to fill this void in the literature and address the concerns of prior studies, the purpose of this paper is to examine the ethical perceptions of Chinese consumers as an example of effective and efficient management of company/brand strategies in an economy experiencing rapid socioeconomic growth. Design/methodology/approach This study examines 328 Chinese consumers’ purchase intentions based on their ethical perceptions toward Apple and P&G through mediating (i.e. consumer–corporate identification (CCI) and brand trust) and moderating (i.e. consumer gender, age, education and residence) effects. Structural equation modeling is used to analyze the constructs and overall model. Findings The ethical perceptions of consumers translate into purchase intentions, both at the corporate and product brand levels. Similarly, a significant direct relationship between CCI and brand trust reveals that corporate-level ethical identification is a trivial matter to customers, although these perceptions do apply to product brands under a corporate umbrella. Furthermore, to identify target groups of Chinese consumers who are receptive to ethical appeals, moderating variables were found to be useful. Originality/value The results confirm that the mediating role of CCI is more influential in the context of Chinese consumers’ ethical perceptions, followed by brand trust. In relation to demographics, ethical perceptions affect CCI and brand trust more positively in females and highly educated consumers in China. Similarly, the relationship between consumers’ ethical perception and their trust in brand is revealed more influential in urban residents than they do in rural. This broadens the applications and contexts of this research model. The results provide managerial guidance on enhancing potential ethical perceptions.

The Impact ofGuanxion Ethical Perceptions: The Case of Taiwanese Salespeople

2014 ◽  
Vol 21 (1) ◽  
pp. 1-17 ◽  
Author(s):  
Wen-yeh (Rene) Huang ◽  
Ching-Yun Huang ◽  
Alan J. Dubinsky
Keyword(s):  
Ethical Perceptions ◽  
The Impact

scholarly journals The influence of expressive and instrumental social capital from parents on women and underrepresented minority students’ declaration and persistence in engineering majors

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Ellen Puccia ◽  
Julie P. Martin ◽  
Chrystal A. S. Smith ◽  
Gladis Kersaint ◽  
Rebecca Campbell-Montalvo ◽  
...  
Keyword(s):  
Social Capital ◽  
Minority Students ◽  
Transition To Adulthood ◽  
Undergraduate Students ◽  
White Women ◽  
Underrepresented Minority ◽  
Engineering Majors ◽  
Underrepresented Minority Students ◽  
Parental Encouragement ◽  
And Mathematics

Abstract Background Social capital, defined as the people one knows and the resources available through that network of people, has been a key variable in research examining the participation of women and underrepresented minority students in science, technology, engineering, and mathematics (STEM). This study focuses on two types of social capital: instrumental (concrete advice and resources) and expressive (emotional support and encouragement). The analysis of interviews with 55 White women and women and men underrepresented minority engineering undergraduate students shows how the instrumental and expressive social capital received from parents influenced their students’ declaration of and persistence in the engineering major. Within this analysis, we considered students’ transition to adulthood and the corresponding expectation that parents would still provide support but allow their children to independently determine their own paths. Results Participants shared the advice they received from people in their social networks, with the majority of participants highlighting parents as a major contributor of instrumental and expressive social capital. Instrumental social capital was helpful in students’ major declarations and offered them an opportunity to further develop their interests and aptitude in STEM as well as a pathway for obtaining an engineering degree. During the first year of their engineering major, students relied heavily on the expressive social capital of parents when considering whether to stay in engineering; parental encouragement of “you can do it” became a common resource. Conclusions These findings offer nuance to explanations of social capital’s influence on STEM degree major declaration and persistence, which often use deficit approaches. In highlighting the resources of social capital, especially expressive support, this work offers educators a new frame of reference for building upon the valuable advice offered by parents to their children completing engineering majors.

scholarly journals Students’ Perception of Relevance of Physics and Mathematics in Engineering Majors

2015 ◽  
Author(s):  
Genaro Zavala ◽  
Angeles Dominguez ◽  
Arturo Millan ◽  
Mauricio Gonzalez
Keyword(s):  
Engineering Majors ◽  
And Mathematics
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