Recommendations for the Rising Otolaryngology Residency Programs' Social Media Presence

2021 ◽  
Author(s):  
Ariel M. Azhdam ◽  
Amir A. Hakimi ◽  
Deborah X. Xie ◽  
Matthew K. Lee
Keyword(s):  
Social Media ◽  
Residency Programs ◽  
Social Media Presence

OHNS Residency Program and Applicant Social Media Presence During the COVID-19 Pandemic

2021 ◽  
pp. 000348942098797
Author(s):  
Shadi Ahmadmehrabi ◽  
Deborah X. Xie ◽  
Bryan K. Ward ◽  
Paul C. Bryson ◽  
Patrick Byrne
Keyword(s):  
Social Media ◽  
The United States ◽  
Cross Sectional Study ◽  
Application Process ◽  
Cross Sectional ◽  
Residency Programs ◽  
Social Media Presence ◽  
Residency Application ◽  
The Impact ◽  
Residency Match

Objectives: In addition to clinical and social disruption, the Coronavirus Disease 2019 (COVID-19) pandemic has affected many aspects of the otolaryngology residency application process. With delays in the 2021 Electronic Residency Applications Service (ERAS) timeline, students and programs have had more time to interact prior to the formal application process. This communication will report recent trends in social media presence by OHNS residency programs, and discuss mechanisms to compensate for decreased applicant-program interactions using social media ahead of the 2021 Match. Methods: In a cross-sectional study of the accredited otolaryngology residency programs in the United States, the number of social media profiles on Twitter, Instagram, and Facebook from 2009 to 2019 were recorded and compared. Results: Most programs (61%) have at least 1 social media profile. Over the past 10 years, the number of programs on social media has increased. During the COVID-19 pandemic, Twitter and Instagram showed higher rates of growth compared to Facebook. With the reduction of in-person opportunities for interactions, both applicants and programs are utilizing social media to showcase their values and their research. Twitter, in particular, also serves as a platform for professional networking. Conclusion: Both Twitter and Instagram are growing in popularity among programs and applicants to enhance networking. Social media is a powerful tool for networking and may help compensate for limitations imposed on the residency match process by the COVID-19 pandemic while maintaining professionalism considerations. The impact of social media on the 2021 otolaryngology residency match is an evolving phenomenon.

scholarly journals Adaptations in anesthesiology residency programs amid the COVID-19 pandemic: virtual approaches to applicant recruitment

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Donaldson C. Lee ◽  
Alexander M. Kofskey ◽  
Nikhi P. Singh ◽  
Timothy W. King ◽  
Paul D. Piennette
Keyword(s):  
Social Media ◽  
Exponential Growth ◽  
Personal Contact ◽  
Residency Programs ◽  
The Past ◽  
Application Service ◽  
Residency Recruitment ◽  
Social Media Presence ◽  
Virtual Events

Abstract Background The COVID-19 pandemic significantly impacted residency recruitment in 2020, posing unique challenges for programs and applicants alike. Anesthesiology programs have adopted alternate methods of recruitment, including virtual open houses and social media, due to limiting personal contact rules implemented by AAMC. This study was undertaken to determine the frequency of virtual events hosted and social media accounts created by programs. Methods Anesthesiology residency programs and departments were examined for social media presence on Twitter, Instagram, and Facebook. Programs’ websites and social media posts were reviewed for virtual open house opportunities. Available sub-internships were collected from the Visiting Student Application Service database. Data was collected after 2020–2021 pre-interview recruitment in October 2020. Results Of 153 total anesthesiology residency programs, 96 (63%) had some form of social media presence. The platforms of choice for programs with social media accounts included Twitter (71, or 46%), Instagram (67, or 44%), and Facebook (47, or 31%). Forty of seventy-six residency-affiliated accounts were created after March 1, 2020; Instagram accounts (26 of 40) represented most of these. Most Anesthesiology programs (59%) offered virtual open houses for prospective applicants. Twitter (25%), Instagram (22%), and Facebook (8%) were used by programs to advertise these events. Conclusions Social media presence of anesthesiology residency programs has grown steadily over the past decade, with exponential growth experienced in 2020. This data suggests that anesthesiology residency programs are employing new, mostly virtual, methods to reach prospective applicants during an unprecedented application cycle amidst the COVID-19 pandemic.

scholarly journals Evaluation of Social Media Presence of Otolaryngology Residency Programs in the United States

2018 ◽  
Vol 144 (9) ◽  
pp. 802 ◽  
Author(s):  
Deborah X. Xie ◽  
Matthew M. Dedmon ◽  
Brendan P. O’Connell ◽  
Robert J. Yawn ◽  
David S. Haynes
Keyword(s):  
United States ◽  
Social Media ◽  
The United States ◽  
Residency Programs ◽  
Social Media Presence

Increasing Social Media Presence for Graduate Medical Education Programs

2021 ◽  
pp. 000313482110318
Author(s):  
Casey T. Walk ◽  
Rodrigo Gerardo ◽  
Priti P. Parikh
Keyword(s):  
Social Media ◽  
Residency Program ◽  
Education Programs ◽  
Residency Programs ◽  
Content Creation ◽  
General Surgery Residency ◽  
Social Media Presence ◽  
Use Of Social Media ◽  
Surgery Residency Program ◽  
Exposure Methods

Virtual residency interviews during COVID-19 pandemic created a need for residency programs to use social media to increase their visibility and connect with potential applicants. This was, however, new and a road never travelled for many programs. This report describes how our General Surgery Residency Program increased its presence through social media by using various exposure methods and approaches, including diversifying presence and developing candid personalized content. Results suggest that these methods have increased our exposure and reach from an average of 7 people per post to posts reaching over 4500 people. Moreover, the video posts introducing our residents and faculty provided the highest activity and reach. Thus, appropriate use of social media with described interventions and new content creation could exponentially increase the visibility of a residency program. Moreover, educating faculty and residents on the use and importance of social media could increase their interest and participation as well.

scholarly journals The State of Obstetrics and Gynecology Residency Programs’ Social Media Presence

2020 ◽  
Author(s):  
Elizabeth SOUTHWORTH ◽  
Sarah SANTIAGO ◽  
J. Thomas FITZGERALD ◽  
Scott GRAZIANO ◽  
Maya M. HAMMOUD ◽  
...  
Keyword(s):  
Social Media ◽  
The State ◽  
Obstetrics And Gynecology ◽  
Residency Programs ◽  
Social Media Presence

scholarly journals #ENT: Otolaryngology Residency Programs Create Social Media Platforms to Connect With Applicants During COVID-19 Pandemic

2020 ◽  
pp. 014556132098320
Author(s):  
Andrew B. DeAtkine ◽  
Jessica W. Grayson ◽  
Nikhi P. Singh ◽  
Alexander P. Nocera ◽  
Soroush Rais-Bahrami ◽  
...  
Keyword(s):  
Social Media ◽  
The United States ◽  
Cross Sectional Study ◽  
Cross Sectional ◽  
Residency Programs ◽  
Application Service ◽  
Institutional Review ◽  
Social Media Platforms ◽  
Social Media Presence ◽  
Residency Application

Objective: To determine which otolaryngology residency programs have social media platforms and to review which programs are utilizing platforms to advertise virtual open houses and virtual subinternships for residency applicants. Study Design: Cross-sectional study. Setting: The study was conducted online by reviewing all accredited otolaryngology residency programs in the United States participating in the Electronic Residency Application Service. Methods: Otolaryngology residency programs were reviewed for social media presence on Instagram, Twitter, and Facebook. Social media posts were evaluated for virtual open houses and virtual subinternships. Residency websites and the Visiting Student Application Service were evaluated for the presence of virtual subinternships. All data were collected between September 5, 2020, and September 9, 2020. This study did not require approval from the University of Alabama at Birmingham Institutional Review Board for Human Use. Results: Among 118 otolaryngology residency programs, 74 (62.7%) participate on Instagram, 52 (44.1%) participate on Twitter, and 44 (37.3%) participate on Facebook. Fifty-one Instagram accounts, 20 Twitter accounts, and 4 Facebook accounts have been created during 2020. Forty-two (36%), 30 (25.4%), and 15 (13%) programs are promoting virtual open houses on Instagram, Twitter, and Facebook, respectively. Two programs on the Visiting Student Application Service offered virtual subinternships. Seven residency program websites offered virtual subinternships. Nine, 6, and 1 program offered virtual subinternships on Instagram, Twitter, and Facebook, respectively. Conclusion: This study demonstrates that social media presence on Instagram and Twitter among otolaryngology residency programs has substantially grown in 2020 at a higher rate compared to previous years. These data suggest that otolaryngology residency programs are finding new ways to reach out to applicants amid an unprecedented type of application cycle due to the challenges presented by COVID-19. Many programs are advertising virtual open houses via social media platforms to connect with applicants, and a few programs are offering virtual subinternships to replace traditional subinternships.

In Response to Recommendations for the Rising Otolaryngology Residency Programs' Social Media Presence

2021 ◽  
Author(s):  
Khodayar Goshtasbi ◽  
Kotaro Tsutsumi ◽  
Michael H. Berger ◽  
Edward C. Kuan ◽  
Tjoson Tjoa ◽  
...  
Keyword(s):  
Social Media ◽  
Residency Programs ◽  
Social Media Presence

scholarly journals PD08-10 SOCIAL MEDIA PRESENCE OF UNITED STATES ACADEMIC UROLOGY RESIDENCY PROGRAMS

2019 ◽  
Vol 201 (Supplement 4) ◽  
Author(s):  
Ashley Johnston* ◽  
Rohit Tejwani ◽  
Jonathan Routh ◽  
Andrew Peterson ◽  
Judd Moul ◽  
...  
Keyword(s):  
United States ◽  
Social Media ◽  
Residency Programs ◽  
Social Media Presence ◽  
Urology Residency

Impact of Social Media on Pandemic COVID-19 Outbreak

2021 ◽  
pp. 422-435
Author(s):  
Ranjit Barua ◽  
Sudipto Datta ◽  
Nibedita Bardhan
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Healthcare Professionals ◽  
Legal Issues ◽  
Professional Organizations ◽  
Quality Information ◽  
Patient Privacy ◽  
Residency Programs ◽  
Social Media Tools ◽  
Social Media Presence

There are lots of social media tools that are accessible for medical or healthcare professionals, which include different social networking blogs, microblogs, media-sharing sites, wikis, virtual reality. All these different media tools can be utilized to develop or improve specialized networking and organizational promotion, education, patient education, patient care, and different public health agendas. But they also can perpetuate the risks to patients and healthcare professionals regarding the circulation of low-quality information, violate the patient privacy, and also have legal issues. To prevent all these risks, professional organizations and healthcare institutions have introduced a few guidelines. These guidelines were established to deliver emergency medicine residency programs control with leadership and best perform in the suitable practice and guidelines of social media but are valid to all residency programs that desire to create a social media presence. In this chapter, the authors describe how social media made their impact on this pandemic COVID-19 situation.

scholarly journals Otolaryngology Residency Programs' Rising Social Media Presence During the COVID ‐19 Pandemic

2020 ◽  
Author(s):  
Khodayar Goshtasbi ◽  
Kotaro Tsutsumi ◽  
Michael H. Berger ◽  
Edward C. Kuan ◽  
Tjoson Tjoa ◽  
...  
Keyword(s):  
Social Media ◽  
Residency Programs ◽  
Social Media Presence
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