scholarly journals The effect of the social aspect, media dependency, and uncertainty against the formation of Trust toward information in social network sites: A case study of COVID‐19 information in Indonesia

2021 ◽  
Author(s):  
Yonathan Dri Handarkho ◽  
Dhyah Ayu Retno Widyastuti ◽  
Yulius Harjoseputro
Keyword(s):  
Social Network ◽  
Social Network Sites ◽  
Social Aspect ◽  
Media Dependency ◽  
The Social

scholarly journals The Effectiveness of Facebook as a Marketing Tool (Saudi Arabia case study)

2014 ◽  
Vol 10 (2) ◽  
pp. 1815-1827 ◽  
Author(s):  
Nora Al-Hadban ◽  
Hadeel AL-Ghamdi ◽  
Thekra Al-Hassoun ◽  
Prof. Randa Hamdi
Keyword(s):  
Saudi Arabia ◽  
Social Network ◽  
New Media ◽  
Social Network Sites ◽  
Global Scale ◽  
The Social ◽  
Rules And Principles ◽  
Marketing Tool ◽  
The Impact

This research was written to discover the future trends in new media and social networking .The researchers have taken a personal interest in the developments of Web 2.0 platforms after noticing the impact they have made on society on a global scale as well as in our own daily life. The advances in this technology have altered the way individual users and organizations can communicate with each other. In this study of the social network sites we will concentrate on Facebook and its effectiveness as a tool of marketing in the Saudi population because recently it gained enormous popularity for marketing communications. Facebook especially describes itself as the perfect marketing tool because its developers have created an advertising system which allows businesses to use the information of each Facebook user for targeted advertising. Facebook provides the ideal platform for direct communication between organizations and customers. Marketing on social network sites has to follow new rules and principles and each organization has to clearly determine if social media marketing is appropriate for them or not. Through extensive research and analysis, the researchers intended to find if the Facebook is an effective marketing tool in Saudi Arabia where marketers can reach and influence targeted consumers.

Facebook in the low-cost fashion sector: the case of Primark

2017 ◽  
Vol 21 (4) ◽  
pp. 512-522 ◽  
Author(s):  
Josep Lluis Del Olmo Arriaga ◽  
David Andreu Domingo ◽  
Vanesa Berlanga Silvente
Keyword(s):  
Social Network ◽  
Low Cost ◽  
Social Network Sites ◽  
User Interaction ◽  
User Interactions ◽  
Content Type ◽  
Fashion Brand ◽  
The Social ◽  
The Relationship

Purpose The purpose of this paper is to analyse the interaction between fashion brands and consumers on social network sites. More precisely, the goal is to assess the relationship that is established between the low-cost fashion company Primark and followers of the brand on the Facebook social network in Spain, and to evaluate the brand’s use of consumer passion through this social network. Design/methodology/approach The fieldwork for this research was conducted over September-October 2015, which coincided with the final stages in the sales and the start of the autumn-winter 2015 season. The methodology was based on a daily study of all Primark publications and user interactions with the brand on Facebook. Findings The results of this study show that there is some engagement between Facebook users and Primark. However, the company does not respond to this user interaction, thereby missing opportunities in the field of consumer passion. Originality/value Until now, research into the interaction of fashion brands with users of the social networks has focused mainly on the luxury sector. This study makes an important contribution to research into the interaction between a low-cost fashion brand and users of social network sites. Primark was chosen as the focus of this case study because the brand has become a model since it broke into the mature Spanish fashion market.

scholarly journals What Happens In Educational Institutes When Educators Use Social Network Sites (SNS)? A Case Study From Thessaly

2020 ◽  
Vol 02 (11) ◽  
pp. 7-11
Author(s):  
Vasileios Gougas ◽  
◽  
Lucia Malinova ◽  
Keyword(s):  
Social Network ◽  
Social Network Sites ◽  
The Social ◽  
The World

These days, educators, not only in Greece but also throughout the world, seem to use the Social Network Sites extensively. The aim of this particular report is the formation of a questionnaire that focuses on the effect that comes with the extensive use of the SNS. Particularly, Thessaly-based educators participated in the conduct of this survey. The results have shown that the use of the SNS has gradually declined and that those who still recourse to them do that in order to socialize.

scholarly journals Evaluation of Coordination of Emergency Response Team through the Social Network Analysis. Case Study: Oil and Gas Refinery

2015 ◽  
Vol 6 (1) ◽  
pp. 30-34 ◽  
Author(s):  
Iraj Mohammadfam ◽  
Susan Bastani ◽  
Mahbobeh Esaghi ◽  
Rostam Golmohamadi ◽  
Ali Saee
Keyword(s):  
Social Network ◽  
Social Network Analysis ◽  
Network Analysis ◽  
Emergency Response ◽  
Oil And Gas ◽  
The Social ◽  
Response Team ◽  
Gas Refinery

scholarly journals IMPACT OF SOCIAL NETWORK SITES IN THE LIFE OF UNIVERSITY STUDENTS: A CASE STUDY OF POKHARA UNIVERSITY, NEPAL

2021 ◽  
Vol 9 (4) ◽  
Author(s):  
Deepanjal Shrestha ◽  
Neesha Rajkarnikar ◽  
Deepmala Shrestha ◽  
Rojana Dhakal ◽  
Seung Ryul Jeong
Keyword(s):  
Social Network ◽  
University Students ◽  
Social Network Sites

scholarly journals A Social Network-Based Examination on Bid Riggers’ Relationships in the Construction Industry: A Case Study of China

Buildings ◽  
2021 ◽  
Vol 11 (8) ◽  
pp. 363
Author(s):  
Liang Xiao ◽  
Kunhui Ye ◽  
Junhong Zhou ◽  
Xiaoting Ye ◽  
Ramadhani Said Tekka
Keyword(s):  
Social Network ◽  
Construction Industry ◽  
Small Scale ◽  
High Concentration ◽  
Market Shares ◽  
The Social ◽  
Network Method ◽  
Solid Foundation

Collusive bidding has been an insidious issue in the construction industry. Bidders initiate collusive networks of various sizes to win market shares. The popularity of collusive bidding networks affects market fairness and erodes the interests of market players. Although considerable research efforts were made to diagnose collusive bidding networks, there remains a gap in knowledge regarding the relationships bid riggers use to engage in the networks. Therefore, this study used the social network method, where two hundred sixteen collusion cases were collected from China to test these relationships. The results show that collusive bidding networks were characterized by sparseness, a small scale, a high concentration, and strong randomness. Three types of collusive bidding networks were also detected: contractual, spontaneous, and shadow. Furthermore, these collusive bidding networks had discrepancies regarding participants’ identities, forms of collusive bids, and the determination of bid winners. It was found that the proposed social network model of deliberating bid riggers’ relationships lays a solid foundation for the detection of collusive bidding in the construction sector.

scholarly journals Political Humour in the Social Network Sites

2018 ◽  
Vol 6 (1) ◽  
pp. 70
Author(s):  
Ayşe Aslı Sezgin
Keyword(s):  
Social Network ◽  
Political Communication ◽  
Social Network Sites ◽  
The United States ◽  
Political Processes ◽  
Political Events ◽  
Political Views ◽  
The Social ◽  
Shared Social Values ◽  
The Arab Spring

“Social network sites” first began to be used as new tools of political communication during the 2008 Presidential Election in the United States, and their importance became even more apparent during the Arab Spring. In the course of this, the social network sites became a new and widely discussed channel of communication. In addition to its ability to bring together people from different parts of the world by removing any time and space barriers, creates a virtual network that allows individuals with shared social values to take action in an organized manner. Furthermore, this novel, versatile and multi-faceted tool of political communication has also provided a new mean for observing various aspects of social reactions to political events. Instead of voters expressing their political views through their votes from one election to the other, we nowadays have voters who actively take part in political processes by instantly demonstrating their reactions and by directly communicating their criticisms online.

scholarly journals PERAN JARINGAN SOSIAL PADA KAMPANYE LINGKUNGAN DI MEDIA SOSIAL: KASUS KAMPANYE MELAWAN ASAP

INFORMASI ◽  
2016 ◽  
Vol 46 (1) ◽  
pp. 87
Author(s):  
Ika Hariyani
Keyword(s):  
Social Media ◽  
Social Network ◽  
Qualitative Method ◽  
Social Relation ◽  
Executive Board ◽  
The Social ◽  
Environmental Campaigns ◽  
The University ◽  
Depth Interviews

Campaigns nowadays are oftenly carried through social medias, including campaigns concerning the environment. Based on previous studies, effectivity of campaigns through social medias were affected by many factors, such as the activity of the online administrator, additional socialization that were carried off- line, and also the involvement of the active followers in social medias. However, this paper views environmental campaign in social medias could be effective if viewed from another side,that is social network. This study sees how social network can improve the effectivity of environmental campaigns in social medias,therefore it’s safe to say that this study brings an addition to previous studies related tofactors that influenced the effectivity of environmental campaigns that utilized social medias as a channel of communication. The method used for this paper is qualitative method, with case study on Melawan Asap (Fight the Haze) campaign initiated by BEM UI (Executive Board of Students of University of Indonesia) in 2015 to form an alliance consisting several organizations from inside and outside of the university. Collection of data for this study was done with in-depth interviews with certain informants, based on a criteria established previously by the author, beside an observation upon social media accounts that were used for Fight the Haze campaign. The result shows that the involvement of networks in social media affects the effectivity of Fight the Haze campaign. Also, the social relation between organizations that are united under the alliance of Fight the Haze campaign are based on sentimental network.Kampanye kian marak dilakukan dengan menggunakan media sosial, tidak terkecuali kampanye lingkungan. Berdasarkan kajian-kajian sebelumnya, keefektifan kampanye dengan menggunakan media sosial dipengaruhi oleh berbagai faktor seperti adanya administrator online yang aktif, adanya sosialisasi tambahan yang dilakukan secara offline, dan juga terlibatnya pengikut/followers di media sosial secara aktif. Namun, tulisanini melihat kampanye lingkungan di media sosial dapat efektif dari sisi lain yaitu dari jaringan sosial. Kajian ini melihat bagaimana jaringan sosial berperan dalam membuat efektif kampanye lingkungan di media sosial, sehingga dapat dikatakan bahwa kajian ini menambahkan penemuan dari kajian-kajian sebelumnya yang berbicara mengenai faktor yang membuat efektif kampanye lingkungan dengan menggunakan media sosial sebagai media komunikasinya. Metode yang digunakan dalam tulisan ini adalah metode kualitatif dengan studi kasus pada kampanye melawan asap yang diinisiatori oleh BEM UI 2015 untuk membentuk sebuah aliansi dengan menggandeng beberapa organisasi di UI dan juga dari luar UI. Pengambilan data dalam studi ini dilakukan melalui wawancara mendalam dengan informan- informan tertentu berdasarkan kriteria yang penulis tetapkan dan melakukan observasi terhadap akun media sosial yang digunakan untuk menyebarluaskan kampanye melawan asap. Hasil kajian ini menunjukkan bahwa keterlibatan peran jaringan di media sosial mempengaruhi efektifitas kampanye melawan asap, serta hubungan sosial antar organisasi yang tergabung dalam aliansi gerakan melawan asap terbentuk berdasarkan jaringan perasaan/sentiment.

scholarly journals Digital sources: a case study of the analysis of the Recovery of Historical Memory in Spain on the social network Twitter

2019 ◽  
Vol 7 (2) ◽  
pp. 015 ◽  
Author(s):  
Mariluz Congosto
Keyword(s):  
Data Mining ◽  
Social Media ◽  
Social Network ◽  
Historical Memory ◽  
Historical Research ◽  
Huge Amount ◽  
Online Social Media ◽  
The Social ◽  
Special Relevance

The incorporation of digital sources from online social media into historical research brings great opportunities, although it is not without technological challenges. The huge amount of information that can be obtained from these platforms obliges us to resort to the use of quantitative methodologies in which algorithms have special relevance, especially regarding network analysis and data mining. The Recovery of Historical Memory in Spain on the social network Twitter will be analysed in this article. An open-code tool called T-Hoarder was used; it is based on objectivity, transparency and knowledge-sharing. It has been in use since 2012.

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